Marketing 101: Allowing for God’s Plan

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by Kathy Harris As the old saying goes, ‘fifty percent of advertising works and fifty percent doesn’t. The problem is in determining which is which.’ The same goes for marketing. In putting together a marketing plan, there’s only one thing to remember: You can control everything except the things you can’t control, which is pretty much everything. The good news …

Ridin’ the Beach Ain’t Ridin’ the Range

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Janet Chester Bly Copyright©2012 In writing fiction, sometimes you’ve got to know your animals. My sons and I had to do some study on horse behavior when we worked on author Stephen Bly’s last novel. In Stuart Brannon’s Final Shot, Brannon leaves the comfort and security of his Arizona ranch to head to Oregon to find his missing U.S. Marshal …

ACFW Conference: Friday Night Tips

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By Mindy Obenhaus Are you getting as excited about conference as I am? Now I know you think you’re coming to Dallas, but you’re not. You’re coming to Grapevine. So as a resident of this fine town, let me be the first to welcome you. Grapevine has loads to offer. From our historic downtown to Grapevine Mills Mall and plenty …

Demons and Darlings

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by Michelle Arch After three years in Chapman University’s MFA program and six semesters of writing workshops, conferences, and purposeful study of the craft of writing, I have debunked any notion that existed in my mind that writing is a peaceful, innocuous, inner journey of the soul. Naïve pre-enrollment images of my writer self stretched out on a blanket in …

Redefining Success at the ACFW Conference

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by Beth K. Vogt A writing friend of mine is attending the ACFW conference for the first time this year. She is excited… and nervous. Right now, “nervous” rules the roller coaster ride of her emotions. The biggest virtual hill she’s facing? The 15-minute appointments with editors and agents. Writers alternately covet these appointments – the whole “Please, oh please, …

Burnout or Balance

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by DiAnn Mills Recently I took an honest evaluation of myself, and I didn’t like what I discovered. Exhaustion pelted my mind and body. Did I mention cranky? I rose earlier in the morning and hit the pillow later at night. I cancelled breakfast meetings with friends and attended a writer’s conference where I failed to make all the necessary …