The Invisible Pillar of Author Platform: Money

ACFWAdvice, Authors and writing, marketing, Newsletters, tips, writing 10 Comments

By Barbara M. Britton Does social media sell books? In the recent webinars I have attended, the answer is no. Social media may help in the “Rule of Seven” where a reader has to see a book seven times before they buy it, but purchases from social media do not seem to be significant. Not to mention the horror stories …

Does a Newsletter Scare You? Five Ways to Rock It!

ACFWAdvice, Authors and writing, Friends of ACFW, Newsletters 7 Comments

By Cynthia Herron As social media networks continue to limit our visibility (unless we buy their ads so they, in turn, will promote our posts/statuses), what’s a writer to do? How do we reach those we care about? Well, there are two things we can do (and yes, you’ve heard this before): blog and build our email lists-engage through our …